Hi, I’m Karolina Wojnicka and I'm based in Würzburg, Germany. With a master’s degree in marketing and market communication focused on e-commerce, I bring a business-oriented perspective to UX design. My professional background in brand management, PR, and communications allows me to integrate UX fundamentals with valuable industry insights.
I'm transitioning from marketing to UX design because I want to make a tangible impact by creating digital products, rather than just advertising them. Entering the dynamic field of product design, I’m passionate about blending creative ideas with practical strategies and putting empathy at the forefront. I particularly enjoy diving into ideation and wireframing, where I can merge creativity with structure to craft user experiences that truly resonate. Currently seeking entry-level roles in UX design or research and I’m eager to contribute within both English and German-speaking environments.
Besides design, I’m deeply interested in yoga and psychology, which helps me to better understand user behavior and motivations. After busy day at work, I'm relaxing walking in a forest.